In 2025, many homeowners wonder whether it’s the right time to sell their home or whether they should wait a few months given fluctuations in the property market. Economic uncertainty, inflation and changes in mortgage rates are directly affecting the evolution of housing prices, especially in urban areas such as Alicante and other towns on the Costa Blanca.
This analysis breaks down the current situation and district-level forecasts to help homeowners and investors decide in an informed way whether they should sell their property now or wait for a more favourable scenario.
General evolution of the property market in 2025
Over the past two years, the Spanish property market has shown mixed behaviour. After the strong post-pandemic growth, prices began to stabilise in 2024, with more moderate increases. In 2025, a selective adjustment by area is evident, with some districts maintaining an upward trend while others show slight declines.
Foreign demand continues to support prices in coastal areas, especially in the province of Alicante, while more inland or peripheral districts are experiencing slight stagnation due to higher financing costs.
According to the latest reports, the average price increase in the Valencian Community during the first quarter of 2025 was 3.2%, although there are large differences between consolidated areas and developing zones.
Districts where prices continue to rise
Centro and Ensanche–Diputación district
The centre of Alicante and its immediate surroundings continue to lead value increases. In 2025, prices in this area have risen between 4 and 6% compared with the previous year. Demand for renovated second-hand homes and tourist apartments remains strong thanks to their strategic location and the availability of services.
Foreign buyers continue to view central Alicante as a safe and attractive investment area, which sustains interest and prevents a significant price drop. For homeowners, selling now can represent a good opportunity for returns, especially if the property is modernised or holds a tourist licence.
Playa de San Juan district
Playa de San Juan maintains a solid market with scarce supply. Prices for new-build properties and homes with large terraces have appreciated by 5% in the last year. Its buyer profile includes Spanish families, retired foreigners and professionals who telework from the coast.
Since demand continues to exceed supply, this district is one of the few where waiting may not generate a significant price improvement. If the goal is to reinvest in another property, selling in 2025 can be a wise decision, as prices are at high levels.
Albufereta and Cabo de las Huertas district
These coastal areas benefit from their proximity to the sea and their quiet residential environment. Properties with sea views, especially penthouses and detached villas, remain at stable price levels or with slight increases. Rental yields have also risen due to demand for long-term stays from foreigners.
The forecast for 2025–2026 is for price maintenance rather than growth, so homeowners seeking immediate liquidity could take advantage of current stability to sell without risk of depreciation.
Districts in a price adjustment phase
Carolinas and San Blas district
Traditional areas of Alicante, such as Carolinas Altas and San Blas, show signs of a price adjustment in sales. After several years of sustained increases, the second‑hand market has reached an equilibrium point. Rising interest rates have reduced the purchasing capacity of local residents, slowing transactions.
However, these districts maintain good rental demand, which makes them attractive to medium‑term investors. If the homeowner is not in a hurry to sell, waiting may be a more profitable strategy, especially if an improvement in mortgage conditions is expected towards the end of 2025.
San Gabriel and Babel district
San Gabriel and Babel concentrate many family homes from the 1980s and 1990s. Although their prices are lower than in the centre or on the coast, the market shows some saturation of supply. In these kinds of areas, buyers negotiate more aggressively and the average selling time has lengthened.
The forecast for the coming months is a slight price decline, near 2%. In these cases, if the property needs renovations or maintenance, selling as soon as possible may be more convenient than waiting for a larger correction.
How to decide whether to sell now or wait
Determining the ideal time to sell depends on several factors: the property’s location, its condition, the buyer profile and the homeowner’s personal circumstances. Below are the main keys to make the right decision.
1. Analyse price evolution in your area
Market behaviour varies even within the same city. While some districts continue to grow, others begin to stabilise or fall. Consulting local data or obtaining a professional property valuation allows you to know the real value of the property before deciding.
2. Assess the urgency of the sale
If you need immediate liquidity or plan to change homes, selling now can be more advantageous, especially if you are in areas like Playa de San Juan or the Centre, where prices remain high. If the sale is not urgent and the property is in an area that is recovering, waiting a few months could allow for a better valuation.
3. Condition of the property
Renovated homes or those with an up‑to‑date energy performance certificate sell faster and for better prices. Investing in small improvements or in home staging services can significantly increase profitability.
4. Consider the rental market
If your property is in an area with high rental demand, keeping it rented for a few more years could generate stable income and allow you to sell at a more favourable time. You can consult the best rental areas in our article about profitable neighbourhoods in Alicante.
5. Consult local experts
The assistance of a professional real estate advisory is essential to correctly interpret market trends and plan a sales strategy tailored to the current context.
Recommendations by homeowner profile
- Homeowners with property in high‑demand areas (Centre, Playa de San Juan, Cabo de las Huertas): it is advisable to sell in 2025 to take advantage of peak prices.
- Homeowners with properties in stabilising districts (Carolinas, San Blas, San Gabriel): it is preferable to wait six to twelve months to observe market evolution.
- Investors who rent out their property: keeping the property rented through 2025 remains a profitable strategy, as rents continue at high levels.
Conclusion
In 2025, Alicante’s property market shows clear segmentation by district. Premium and coastal neighbourhoods maintain firm prices, while inland areas are beginning an adjustment process. In this context, selling now may be the right option if the property is in a high‑demand area or in good condition, whereas waiting may be more convenient in areas where prices still have room to recover.
The key is to analyse locally, rely on up‑to‑date data and count on the right advisory. At Mayrasa, we accompany homeowners at every step of the process, from valuation to signing the sale, ensuring transparency, speed and profitability.


